urbanewave is India’s leading pure-play value Ecommerce platform. Founded in 2024, urbanewave is one of the top four online lifestyle shopping destinations of India. urbanewave brings together a wide assortment of good quality and value- priced merchandise on its platform. urbanewave’s vision is to enable the shoppers of Bharat to experience the joy of living their aspirations through reliable, value-for-money shopping. With a personalized, multilingual interface and cutting edge technology, urbanewave has simplified the shopping experience for its value-conscious buyers by showcasing the most relevant products- products that are a good functional fit with their needs and of a quality that lasts- thereby delivering true value to its customers. With its commitment to high service standards, urbanewave suppliers operate under a well structured ecosystem that enables them to offer great quality products at affordable prices. With majority of the value-seeking, middle-income, price-conscious buyers coming from the non-metros, Further, urbanewave’s mission is to become India’s value lifestyle omni-channel leader. We are excited about continuing to build a complete ecosystem around value commerce, where we can serve Bharat consumers wherever they are on their offline to online shopping journey. urbanewave is part of the DAWNPOINT TRADING PRIVATE LIMITED Group and one of India’s best-known e-commerce companies with an exclusive focus on the value segment.